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CookieTosser

What is the _conv_v cookie?

This cookie is used to identify the frequency of visits and how long the visitor is on the website. The cookie is also used to determine how many and which subpages the visitor visits on a website – this information can be used by the website to optimize the domain and its subpages.

Our October 2026 scan found it on 8 sites (0% of the 2,450 we scanned), set before any consent.

Purpose
Functional
Belongs to
Convert Insights
Set as
First-party (under the site's own domain)
Typical lifetime
6 months (vendor says: 6 months) — about what the vendor documents

Sites that set _conv_v before consent

The highest-ranked 8 of 8 sites.

Related cookies

Other cookies from Convert Insights.

How to stop it

Declining non-essential cookies in a site's consent banner should stop _conv_v being set on later visits. Blocking third-party cookies in your browser settings stops the third-party kind everywhere, and clearing cookies for a site removes any it already set.

Description from the Open Cookie Database (Apache 2.0).

Understanding this page