What is the i cookie?
Registers user data, such as IP address, geographical location, websites visited and on which advertisements the user has clicked, with the aim of optimizing the display of advertisements based on user relocation on websites that use the same advertising network.
Our October 2026 scan found it on 110 sites (4% of the 2,450 we scanned), set before any consent.
- Purpose
- Advertising
- Belongs to
- openx.net
- Set as
- First-party on 5% of sites, third-party on 95%
- Typical lifetime
- 13 months (vendor says: 1 year) — about what the vendor documents
- Where it's common
- 62% of the sites that set it use a .ru domain.
Sites that set i before consent
The highest-ranked 30 of 110 sites.
- dzen.ru3 tracking companies
- mts.ru3 tracking companies
- ok.ru6 tracking companies
- yandex.com0 tracking companies
- ivi.ru10 tracking companies
- bitrix24.ru3 tracking companies
- cdnvideo.ru2 tracking companies
- 2gis.com3 tracking companies
- ya.ru1 tracking company
- globalsign.com3 tracking companies
Show 20 more sites
- rt.ru1 tracking company
- livejournal.com11 tracking companies
- pikabu.ru6 tracking companies
- tbank.ru4 tracking companies
- aparat.com3 tracking companies
- megafon.ru5 tracking companies
- rustore.ru2 tracking companies
- gismeteo.ru14 tracking companies
- rutube.ru1 tracking company
- beboo.ru3 tracking companies
- litnet.com9 tracking companies
- edna.ru1 tracking company
- playhop.com6 tracking companies
- jino.ru3 tracking companies
- haberler.com14 tracking companies
- ficbook.net1 tracking company
- sozcu.com.tr11 tracking companies
- max.ru2 tracking companies
- sondakika.com9 tracking companies
- imgsrc.ru1 tracking company
Related cookies
Other cookies from openx.net.
How to stop it
Declining non-essential cookies in a site's consent banner should stop i being set on later visits. Blocking third-party cookies in your browser settings stops the third-party kind everywhere, and clearing cookies for a site removes any it already set.
Description from the Open Cookie Database (Apache 2.0).
Understanding this page
- How cookie lifetimes work, and why a 13-month _ga matters
What a cookie's "expires" field actually controls, why Google Analytics ships a 2-year default that many sites cut down to 13 months, and how Safari's 7-day cap on script-set cookies changes the picture.
- First-party vs third-party cookies (and why "first-party" still tracks you)
What the distinction actually means technically, why browsers only block one of the two, and how CNAME cloaking, server-side tagging and cookies like _ga let sites keep tracking under their own domain.
- How to block or limit trackers
Browser privacy settings, content blockers, Global Privacy Control and clearing cookies compared honestly — what each one actually stops, what it doesn't, and what it costs you in return.