What does bing.com track?
Before any consent, bing.com loaded 0 tracking companies and set 10 advertising or analytics cookies.
Scanned October 2, 2026 from Germany, loading www.bing.com/?toWww=1&redig=3BD0C29B89E144D482648D98C18CA36D once and clicking nothing. How we scan
- Tracking companies
- 0
- Tracking cookies
- 10
- Third-party hosts
- 5
- Cookies in total
- 24
Consent banner
No known consent management platform was detected on the page.
Companies contacted before consent
1 of the 2 companies it contacted before consent were unclassified.
None.
Other third parties (content delivery, consent, functional, unclassified)
- msn.com42 requestsUnclassified
assets.msn.com, browser.events.data.msn.com, c.msn.com, www.msn.com
- Akamai21 requestsContent delivery
img-s-msn-com.akamaized.net
Cookies set before consent
The longest-lived tracking cookie it set was _HPVN, from Microsoft, lasting about 13 months.
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| _HPVN | Advertising | bing.com | 13 months |
| ANONCHK | Advertising | c.msn.com (third party) | Under a day |
| MR | Advertising | c.bing.com | 7 days |
| MR | Advertising | c.msn.com (third party) | 7 days |
| MUID | Advertising | bing.com | 13 months |
| MUID | Advertising | msn.com (third party) | 13 months |
| MUIDB | Advertising | bing.com | 13 months |
| MUIDB | Advertising | www.bing.com | 13 months |
| MicrosoftApplicationsTelemetryDeviceId | Analytics | www.bing.com | 12 months |
| SM | Analytics | c.msn.com (third party) | Session |
| __Host-XY | Unclassified | www.bing.com | 1 day |
| _EDGE_S | Unclassified | bing.com | Session |
| _EDGE_V | Unclassified | bing.com | 13 months |
| _SS | Unclassified | bing.com | Session |
| SRCHD | Unclassified | bing.com | 13 months |
| SRCHHPGUSR | Unclassified | bing.com | 13 months |
| SRCHUID | Unclassified | bing.com | 13 months |
| SRCHUSR | Unclassified | bing.com | 13 months |
| SRM_M | Unclassified | c.bing.com | 13 months |
| SRM_M | Unclassified | c.msn.com (third party) | 13 months |
| USRLOC | Unclassified | msn.com (third party) | 13 months |
| Web-User | Unclassified | msn.com (third party) | 7 days |
| ai_session | Functional | www.bing.com | Under a day |
| SRM_B | Functional | c.bing.com | 13 months |
The page also wrote 10 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.