What does sony.com track?
Before any consent, sony.com loaded 2 tracking companies and set 0 advertising or analytics cookies.
That's fewer tracking companies than most sites we scanned: 56% of the 2,450 sites we checked loaded more.
Scanned October 2, 2026 from Germany, loading www.sony.com/en once and clicking nothing. How we scan
- Tracking companies
- 2
- Tracking cookies
- 0
- Third-party hosts
- 10
- Cookies in total
- 8
Consent banner
The page loaded OneTrust, a consent management platform. Everything below was recorded before anyone answered it. 2 tracking companies still loaded while it was unanswered.
Companies contacted before consent
2 of the 7 companies it contacted before consent were analytics companies.
- Adobe1 requestAnalytics
assets.adobedtm.com
- Google Analytics1 requestAnalytics
www.googletagmanager.com
Other third parties (content delivery, consent, functional, unclassified)
- marsflag.com7 requestsUnclassified
ce.mf.marsflag.com, c.marsflag.com, s.mp.marsflag.com
- fonts.com2 requestsUnclassified
api2.fonts.com
- OneTrust13 requestsConsent banner
cdn.cookielaw.org, geolocation.onetrust.com
- Monotype (Fonts.net)19 requestsFunctional
fast.fonts.net
- Cloudflare1 requestContent delivery
cdnjs.cloudflare.com
Cookies set before consent
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| __cf_bm | Functional | fonts.net (third party) | Under a day |
| _abck | Functional | sony.com | 12 months |
| ak_bmsc | Functional | sony.com | Under a day |
| OptanonConsent | Functional | www.sony.com | 12 months |
| bm_lso | Necessary | www.sony.com | 30 days |
| bm_s | Necessary | sony.com | 31 days |
| bm_so | Necessary | sony.com | 1 day |
| bm_sz | Necessary | sony.com | Under a day |
The page also wrote 2 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.