What does hollywoodreporter.com track?
Before any consent, hollywoodreporter.com loaded 5 tracking companies and set 2 advertising or analytics cookies.
That's more tracking companies than 78% of the 2,450 sites we scanned.
Scanned October 2, 2026 from Germany, loading www.hollywoodreporter.com once and clicking nothing. How we scan
- Tracking companies
- 5
- Tracking cookies
- 2
- Third-party hosts
- 21
- Cookies in total
- 12
Consent banner
The page loaded OneTrust, a consent management platform. Everything below was recorded before anyone answered it. 5 tracking companies still loaded while it was unanswered.
Companies contacted before consent
3 of the 12 companies it contacted before consent were advertising companies.
- Penske Media (PMC)11 requestsAdvertising
ads.blogherads.com, iabusprivacy.pmc.com
- Connatix4 requestsAdvertising
cds.connatix.com, cd.connatix.com
- Amazon Advertising1 requestAdvertising
aax.amazon-adsystem.com
- Adobe10 requestsAnalytics
use.typekit.net, p.typekit.net
- Google Analytics3 requestsAnalytics
www.googletagmanager.com, region1.google-analytics.com
Other third parties (content delivery, consent, functional, unclassified)
- cloudguppy.com3 requestsUnclassified
cloudguppy.com
- cuddlybeside.com1 requestUnclassified
edge.cuddlybeside.com
- OneTrust16 requestsConsent banner
cdn.cookielaw.org, geolocation.onetrust.com
- Piano3 requestsFunctional
cdn.tinypass.com, c2.piano.io, buy.tinypass.com
- WordPress.com2 requestsFunctional
stats.wp.com, pixel.wp.com
- Shopify1 requestFunctional
cdn.shopify.com
- Amazon Web Services2 requestsContent delivery
pmc-pp-tou.s3.us-west-1.amazonaws.com, d1mkq4fbm7j30i.cloudfront.net
Cookies set before consent
The longest-lived tracking cookie it set was __pat, from Piano, lasting about 30 days.
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| __pat | Analytics | hollywoodreporter.com | 30 days |
| __pvi | Analytics | hollywoodreporter.com | 1 day |
| _awl | Unclassified | hollywoodreporter.com | 13 months |
| __cf_bm | Functional | tinypass.com (third party) | Under a day |
| __cf_bm | Functional | piano.io (third party) | Under a day |
| __tbc | Functional | hollywoodreporter.com | 13 months |
| _pcid | Functional | hollywoodreporter.com | 13 months |
| _pctx | Functional | hollywoodreporter.com | 13 months |
| OneTrustWPCCPAGoogleOptOut | Functional | www.hollywoodreporter.com | 12 months |
| OptanonConsent | Functional | hollywoodreporter.com | 12 months |
| usprivacy | Functional | www.hollywoodreporter.com | 12 months |
| xbc | Functional | hollywoodreporter.com | 13 months |
The page also wrote 2 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.