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What does unc.edu track?

Before any consent, unc.edu loaded 8 tracking companies and set 12 advertising or analytics cookies.

That's more tracking companies than 89% of the 2,450 sites we scanned.

Scanned October 2, 2026 from Germany, loading www.unc.edu once and clicking nothing. How we scan

Tracking companies
8
Tracking cookies
12
Third-party hosts
20
Cookies in total
18

Consent banner

No known consent management platform was detected on the page.

Companies contacted before consent

4 of the 11 companies it contacted before consent were analytics companies.

  • Google Ads

    stats.g.doubleclick.net, www.google.de, ad.doubleclick.net

    5 requestsAdvertising
  • Meta

    connect.facebook.net, www.facebook.com

    4 requestsSocial media
  • LinkedIn

    snap.licdn.com, px.ads.linkedin.com

    4 requestsSocial media
  • YouTube

    www.youtube.com

    3 requestsSocial media
  • Adobe

    use.typekit.net, p.typekit.net

    26 requestsAnalytics
  • Google Analytics

    www.googletagmanager.com, region1.analytics.google.com, region1.google-analytics.com

    8 requestsAnalytics
  • New Relic

    bam.nr-data.net, js-agent.newrelic.com

    3 requestsAnalytics
  • Siteimprove

    siteimproveanalytics.com, 6357647.global.r2.siteimproveanalytics.io

    2 requestsAnalytics

Other third parties (content delivery, consent, functional, unclassified)

Cookies set before consent

The longest-lived tracking cookie it set was _ga, from Google Analytics, lasting about 13 months.

CookiePurposeSet byLasts
__Secure-ROLLOUT_TOKENAdvertisingyoutube.com (third party)6 months
_fbpAdvertisingunc.edu3 months
_gcl_auAdvertisingunc.edu3 months
bcookieAdvertisinglinkedin.com (third party)12 months
lidcAdvertisinglinkedin.com (third party)1 day
VISITOR_INFO1_LIVEAdvertisingyoutube.com (third party)6 months
VISITOR_PRIVACY_METADATAAdvertisingyoutube.com (third party)6 months
_gaAnalyticsunc.edu13 months
_ga_85Z7G6V6TRAnalyticsunc.edu13 months
_ga_BWYTL825SNAnalyticsunc.edu13 months
_ga_E95BWS6VCFAnalyticsunc.edu13 months
nmstatAnalyticsunc.edu13 months
SSESSe72ae1e2a426fcc87e0b9585c5c3749cUnclassifiedwww.unc.edu3 months
__cf_bmFunctionalfonts.net (third party)Under a day
__cf_bmFunctionallinkedin.com (third party)Under a day
__Secure-YNIDFunctionalyoutube.com (third party)6 months
li_gcFunctionallinkedin.com (third party)6 months
YSCFunctionalyoutube.com (third party)Session

The page also wrote 4 keys to local storage, which works like a cookie but isn't sent with requests.

Understanding this page

  • How to see which cookies and trackers a website loads

    A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.

  • What counts as valid cookie consent in the EU

    The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.

  • Consent management platforms explained

    What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.