What does usnews.com track?
Before any consent, usnews.com loaded 4 tracking companies and set 3 advertising or analytics cookies.
That's more tracking companies than 70% of the 2,450 sites we scanned.
Scanned October 2, 2026 from Germany, loading www.usnews.com once and clicking nothing. How we scan
- Tracking companies
- 4
- Tracking cookies
- 3
- Third-party hosts
- 13
- Cookies in total
- 21
Consent banner
The page loaded OneTrust, a consent management platform. Everything below was recorded before anyone answered it. 4 tracking companies still loaded while it was unanswered.
Companies contacted before consent
3 of the 7 companies it contacted before consent were analytics companies.
- Google Ads2 requestsAdvertising
stats.g.doubleclick.net, www.google.de
- Tealium5 requestsAnalytics
tags.tiqcdn.com
- Google Analytics3 requestsAnalytics
region1.analytics.google.com, www.googletagmanager.com
- Parse.ly3 requestsAnalytics
cdn.parsely.com, p1.parsely.com
Other third parties (content delivery, consent, functional, unclassified)
- OneTrust9 requestsConsent banner
cdn.cookielaw.org, geolocation.onetrust.com
- Google7 requestsFunctional
fonts.gstatic.com, accounts.google.com, fonts.googleapis.com
- jQuery CDN1 requestContent delivery
code.jquery.com
Cookies set before consent
The longest-lived tracking cookie it set was _ga, from Google Analytics, lasting about 13 months.
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| _gcl_au | Advertising | usnews.com | 3 months |
| _ga | Analytics | usnews.com | 13 months |
| _ga_BFX9FJ22W4 | Analytics | usnews.com | 13 months |
| akacd_www | Unclassified | www.usnews.com | 13 months |
| cogv | Unclassified | usnews.com | Session |
| usn_bot | Unclassified | www.usnews.com | Session |
| usn_session_id | Unclassified | usnews.com | Session |
| usn_visitor_id | Unclassified | usnews.com | 13 months |
| __cf_bm | Functional | forms.usnews.com | Under a day |
| _abck | Functional | usnews.com | 12 months |
| _parsely_session | Functional | usnews.com | Under a day |
| _parsely_visitor | Functional | usnews.com | 13 months |
| ak_bmsc | Functional | usnews.com | Under a day |
| bm_sv | Functional | usnews.com | Under a day |
| g_state | Functional | usnews.com | 6 months |
| OptanonConsent | Functional | usnews.com | 12 months |
| utag_main | Functional | usnews.com | 12 months |
| bm_lso | Necessary | www.usnews.com | 30 days |
| bm_s | Necessary | usnews.com | 31 days |
| bm_so | Necessary | usnews.com | 1 day |
| bm_sz | Necessary | usnews.com | Under a day |
The page also wrote 3 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.