What does weforum.org track?
Before any consent, weforum.org loaded 3 tracking companies and set 3 advertising or analytics cookies.
That's more tracking companies than 58% of the 2,450 sites we scanned.
Scanned October 2, 2026 from Germany, loading www.weforum.org once and clicking nothing. How we scan
- Tracking companies
- 3
- Tracking cookies
- 3
- Third-party hosts
- 10
- Cookies in total
- 10
Consent banner
The page loaded Cookiebot, a consent management platform. Everything below was recorded before anyone answered it. 3 tracking companies still loaded while it was unanswered.
Companies contacted before consent
2 of the 7 companies it contacted before consent were analytics companies.
- Google Ads5 requestsAdvertising
pagead2.googlesyndication.com
- Google Analytics11 requestsAnalytics
www.googletagmanager.com, region1.google-analytics.com
- VWO9 requestsAnalytics
dev.visualwebsiteoptimizer.com
Other third parties (content delivery, consent, functional, unclassified)
- lrcontent.com1 requestUnclassified
auth.lrcontent.com
- Cookiebot5 requestsConsent banner
consentcdn.cookiebot.com, consent.cookiebot.com
- JW Player3 requestsFunctional
cdn.jwplayer.com, assets-jpcust.jwpsrv.com
- Monotype (Fonts.net)2 requestsFunctional
fast.fonts.net
Cookies set before consent
The longest-lived tracking cookie it set was mp_6232aeb08818ee1161204a011ed8ad16_mixpanel, from Mixpanel, lasting about 12 months.
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| _vwo_ds | Analytics | weforum.org | 2 months |
| _vwo_sn | Analytics | weforum.org | Under a day |
| mp_6232aeb08818ee1161204a011ed8ad16_mixpanel | Analytics | weforum.org | 12 months |
| gtm_session_start | Unclassified | www.weforum.org | Under a day |
| mpDistinctId | Unclassified | www.weforum.org | 12 months |
| __cf_bm | Functional | fonts.net (third party) | Under a day |
| _vis_opt_s | Functional | weforum.org | 3 months |
| _vis_opt_test_cookie | Functional | weforum.org | Session |
| _vwo_uuid | Functional | weforum.org | 12 months |
| _vwo_uuid_v2 | Functional | weforum.org | 12 months |
The page also wrote 6 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.