What does zalando.de track?
Before any consent, zalando.de loaded 2 tracking companies and set 0 advertising or analytics cookies.
That's fewer tracking companies than most sites we scanned: 56% of the 2,450 sites we checked loaded more. Among the 60 other .de sites we scanned, the typical one loaded 0 tracking companies — zalando.de loaded more.
Scanned October 2, 2026 from Germany, loading en.zalando.de/?_rfl=de once and clicking nothing. How we scan
- Tracking companies
- 2
- Tracking cookies
- 0
- Third-party hosts
- 13
- Cookies in total
- 12
Consent banner
The page loaded Usercentrics, a consent management platform. Everything below was recorded before anyone answered it. 2 tracking companies still loaded while it was unanswered.
Companies contacted before consent
1 of the 5 companies it contacted before consent were advertising companies.
- Google Ads3 requestsAdvertising
pagead2.googlesyndication.com
- Google Analytics5 requestsAnalytics
www.googletagmanager.com, www.google-analytics.com
Other third parties (content delivery, consent, functional, unclassified)
- ztat.net56 requestsUnclassified
mosaic01.ztat.net, mosaic02.ztat.net, img01.ztat.net, mosaic03.ztat.net
- Usercentrics20 requestsConsent banner
app.usercentrics.eu, config.eu.usercentrics.eu, app.eu.usercentrics.eu, consent-api.service.consent.eu1.usercentrics.eu
- Sentry1 requestFunctional
js-de.sentry-cdn.com
Cookies set before consent
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| frsx | Unclassified | zalando.de | Under a day |
| language-preference | Unclassified | zalando.de | 12 months |
| mpulseinject | Unclassified | en.zalando.de | Under a day |
| Zalando-Client-Id | Unclassified | zalando.de | 13 months |
| zcid | Unclassified | zalando.de | 13 months |
| ztci | Unclassified | zalando.de | Under a day |
| _abck | Functional | zalando.de | 12 months |
| ak_bmsc | Functional | zalando.de | Under a day |
| bm_lso | Necessary | en.zalando.de | 30 days |
| bm_s | Necessary | zalando.de | 31 days |
| bm_so | Necessary | zalando.de | 1 day |
| bm_sz | Necessary | zalando.de | Under a day |
The page also wrote 11 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.