What does demandbase.com track?
Before any consent, demandbase.com loaded 3 tracking companies and set 1 advertising or analytics cookie.
That's more tracking companies than 58% of the 2,450 sites we scanned.
Scanned October 2, 2026 from Germany, loading www.demandbase.com once and clicking nothing. How we scan
- Tracking companies
- 3
- Tracking cookies
- 1
- Third-party hosts
- 8
- Cookies in total
- 4
Consent banner
The page loaded IAB TCF (unidentified platform), a consent management platform. Everything below was recorded before anyone answered it. 3 tracking companies still loaded while it was unanswered.
Companies contacted before consent
2 of the 6 companies it contacted before consent were analytics companies.
- Google Ads2 requestsAdvertising
pagead2.googlesyndication.com
- Google Analytics5 requestsAnalytics
www.googletagmanager.com, region1.google-analytics.com
- Adobe1 requestAnalytics
app-ab48.marketo.com
Other third parties (content delivery, consent, functional, unclassified)
Cookies set before consent
The longest-lived tracking cookie it set was _swb, from Demandbase, lasting about 13 months.
| Cookie | Purpose | Set by | Lasts |
|---|---|---|---|
| _swb | Analytics | demandbase.com | 13 months |
| __cf_bm | Functional | demandbase.com | Under a day |
| _ketch_consent_v1_ | Necessary | demandbase.com | 13 months |
| _swb_consent_ | Necessary | demandbase.com | 7 days |
The page also wrote 6 keys to local storage, which works like a cookie but isn't sent with requests.
Understanding this page
- How to see which cookies and trackers a website loads
A hands-on walkthrough for checking what a site sets before you've clicked anything, using Chrome and Firefox's built-in tools, plus how CookieTosser automates the same check every month.
- What counts as valid cookie consent in the EU
The rules that actually govern cookie banners — the ePrivacy Directive, the GDPR consent standard, the Planet49 ruling, the strictly-necessary exemption, and what "reject" has to offer compared with "accept.
- Consent management platforms explained
What a CMP banner is actually doing behind the scenes, how the IAB's TCF standard and Google's Consent Mode v2 fit in, and why a banner being present is no guarantee that nothing loads before you answer it.