What is the notice_behavior cookie?
Set by TrustArc's consent notice to record how a visitor has interacted with it, such as whether it has been closed or a choice made.
Our October 2026 scan found it on 41 sites (2% of the 2,450 we scanned), set before any consent.
- Purpose
- Necessary
- Belongs to
- TrustArc
- Set as
- First-party (under the site's own domain)
- Typical lifetime
- Session
Sites that set notice_behavior before consent
The highest-ranked 30 of 41 sites.
- f5.com1 tracking company
- samsung.com4 tracking companies
- oracle.com2 tracking companies
- ibm.com2 tracking companies
- mi.com2 tracking companies
- doubleverify.com3 tracking companies
- ea.com1 tracking company
- mysql.com1 tracking company
- squarespace.com1 tracking company
- digitalocean.com3 tracking companies
Show 20 more sites
- redhat.com1 tracking company
- box.com8 tracking companies
- mixpanel.com2 tracking companies
- xerox.com4 tracking companies
- garmin.com2 tracking companies
- twilio.com9 tracking companies
- medallia.com1 tracking company
- trustarc.com3 tracking companies
- hpe.com10 tracking companies
- ihg.com3 tracking companies
- khanacademy.org1 tracking company
- geocomply.com7 tracking companies
- java.com2 tracking companies
- starbucks.com5 tracking companies
- redis.io12 tracking companies
- eyeota.net4 tracking companies
- thehindu.com7 tracking companies
- citrix.com7 tracking companies
- egnyte.com3 tracking companies
- honor.com2 tracking companies
Related cookies
Other cookies from TrustArc.
- TAsessionID39 sites
How to stop it
Declining non-essential cookies in a site's consent banner should stop optional cookies, though a necessary cookie like this one may still be set. Blocking third-party cookies in your browser settings stops the third-party kind everywhere, and clearing cookies for a site removes any it already set.
Description written by CookieTosser, for a cookie the Open Cookie Database doesn't cover.
Understanding this page
- How cookie lifetimes work, and why a 13-month _ga matters
What a cookie's "expires" field actually controls, why Google Analytics ships a 2-year default that many sites cut down to 13 months, and how Safari's 7-day cap on script-set cookies changes the picture.
- First-party vs third-party cookies (and why "first-party" still tracks you)
What the distinction actually means technically, why browsers only block one of the two, and how CNAME cloaking, server-side tagging and cookies like _ga let sites keep tracking under their own domain.
- How to block or limit trackers
Browser privacy settings, content blockers, Global Privacy Control and clearing cookies compared honestly — what each one actually stops, what it doesn't, and what it costs you in return.